Synygy Selected by Axcan Pharma for Sales Compensation Plan Design and Quota Setting

Chester, Pa., December 1, 2008—Synygy, Inc., a recognized authority in sales performance management (SPM) and the most experienced provider of sales compensation management (SCM) solutions, today announced the expansion of its relationship with the Birmingham, AL-based U.S. subsidiary of specialty pharmaceutical company Axcan Pharma Inc. (“Axcan”).

Earlier this year, Synygy’s Sales Operation Management (SOM) consulting practice completed a sales compensation process assessment for Axcan that made extensive use of Synygy’s advice on all aspects of incentive planning—from plan structure to data management and quota setting methodology.

Following that successful project, Axcan extended its agreement with Synygy to include implementation of identified process improvements, design of sales compensation plans, and setting of quotas.

“We are very impressed with Synygy’s broad knowledge of the pharmaceutical industry,” said Todd Kessler, Axcan Compensation Manager. “Our management team trusts and values the input of their consultants. Now—thanks to our partnership with Synygy and the work we have accomplished together—we are delivering higher-quality, actionable reports and information to our sales team.”

Synygy’s SOM consulting practice provides services in six key areas: sales force design, territory design, customer segmentation and targeting, call and activity planning, quota setting, and sales compensation plan design, modeling, and rollout.

“Synygy’s consulting practice brings almost two decades of experience and best practices to companies who are actively pursuing sales operations excellence,” said Mark A. Stiffler, Synygy president and CEO. “We are very pleased that Axcan values our expertise and has increased our scope of work with them,” Stiffler continued.

About Synygy
Synygy is a recognized authority in sales performance and sales operations management and the most experienced provider of sales compensation management solutions. Synygy’s software and services include solutions for managing sales territories and channels, sales talent, sales quotas and objectives, sales compensation, sales metrics and analytics, sales data processes, sales reports and analyses, and sales communications. Based in Chester, Pennsylvania and with extensive operations in Europe and Asia, Synygy has achieved 17 consecutive years of success. www.synygy.com

 
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