Synygy Sales Compensation Program to Be Implemented by European-Based Energy Efficiency Supplier

Chester, Pa., February 2, 2009—Synygy, Inc., the most experienced provider of sales performance management (SPM) solutions, today announced that Knauf Insulation, a division of the Knauf Group, has chosen and will implement a compensation plan designed by Synygy’s Sales Operations Management (SOM) consulting practice.

As part of an overall sales strategy evaluation, Knauf Insulation solicited compensation plan recommendations from several consultancies and chose Synygy’s design for implementation.

“Synygy’s design provided solutions to all the issues we were reviewing, such as steering volume and price as well as providing our sales force with fair and motivating sales bonus plans,” said Simon Fuhge, Corporate Analyst, Knauf Insulation.

European-based Knauf Insulation is the fastest-growing manufacturer of mineral wool insulation materials, actively pushing solutions to cope with the global issue of improving energy efficiency in buildings.

“For 18 years, Synygy has produced more than the industry’s leading SPM software,” said Mark A. Stiffler, president and CEO. “We’ve also developed some of the industry’s most experienced sales performance management experts. Through our SOM consulting practice, companies worldwide can leverage this valuable SPM expertise to develop solutions for their sales operations organizations.”

Synygy’s SOM consulting practice focuses on the following key areas: sales force design; territory design; segmentation and targeting; call and activity planning; quota setting; and sales compensation plan design, modeling, and rollout. For more information on Synygy’s software and services, contact sales@synygy.com.

About Synygy
Synygy is the largest and most experienced provider of sales performance management (SPM) solutions. Synygy’s software and services include solutions for managing sales territories and channels, sales talent, sales quotas and objectives, sales compensation, sales metrics and analytics, sales data processes, sales reports and analyses, and sales communications. Based in Chester, Pennsylvania and with extensive operations in Europe and Asia, Synygy has achieved 18 consecutive years of success. www.synygy.com