Success Stories: LFD

Lincoln Financial Distributors creates a world-class sales force

Lincoln Financial Distributors (LFD), a division of the Philadelphia-based $5.5 billion Lincoln Financial Group, provides mutual funds, retirement instruments, insurance, and annuities. With an uncapped incentive compensation plan, LFD had a nearly unlimited exposure on unplanned compensation expenses and needed to be better able to forecast total payments.

Utilizing Synygy’s plan modeling expertise, LFD now has a fully automated process in place to forecast payments to individuals, teams, and channels. Payment variance fell to just 1% to 3% of forecast, and LFD is able to get ahead of the curve by proactively modeling the financial impact of potential changes to next year’s plans to see what proposed changes mean to each plan participant and LFD’s overall budget.


Download Full Story

Back to Sucess Stories